The truth behind The Guardian’s negative Apple Watch story

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Jim Dalrymple wrote on The Loop about The Guardian’s negative article on Apple Watch.

I saw an article today on The Guardian written by Martin McNulty, who they say at the bottom of the article, “is chief executive of Forward3D and Locaria,” which are basically marketing agencies. Seems innocuous, right?

It is until you take a look at some of McNulty’s clients, which include Kering, the owner of Boucheron; Dodo; Girard-Perregaux; Gucci; Jean Richard; and Ulysse Nardin. All of these companies offer high-end luxury watches.

They only added the disclosure after they were called out for not doing so. Shameful.

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