Google deceptively tracks students’ internet browsing, EFF says in FTC complaint

Electronic Frontier Foundation released a press release on Google tracking students’ internet browsing.

While Google does not use student data for targeted advertising within a subset of Google sites, EFF found that Google’s “Sync” feature for the Chrome browser is enabled by default on Chromebooks sold to schools. This allows Google to track, store on its servers, and data mine for non-advertising purposes, records of every Internet site students visit, every search term they use, the results they click on, videos they look for and watch on YouTube, and their saved passwords. Google doesn’t first obtain permission from students or their parents and since some schools require students to use Chromebooks, many parents are unable to prevent Google’s data collection.

Google’s practices fly in the face of commitments made when it signed the Student Privacy Pledge, a legally enforceable document whereby companies promise to refrain from collecting, using, or sharing students’ personal information except when needed for legitimate educational purposes or if parents provide permission.

“Despite publicly promising not to, Google mines students’ browsing data and other information, and uses it for the company’s own purposes. Making such promises and failing to live up to them is a violation of FTC rules against unfair and deceptive business practices,” said EFF Staff Attorney Nate Cardozo. “Minors shouldn’t be tracked or used as guinea pigs, with their data treated as a profit center. If Google wants to use students’ data to ‘improve Google products,’ then it needs to get express consent from parents.”