Apple Music has surpassed Spotify’s US subscriber count

Digital Music News reported that Apple Music has surpassed Spotify’s US subscriber count.

Both Apple Music and Spotify have more than 20 million subscribers in America, with Apple now a hair ahead.  The source requested that we withhold exact subscriber numbers beyond mentioning ’20 million plus,’ to protect confidentiality.

The data for 2018 also shows that Apple is experiencing a far stronger rate-of-growth in the United States, suggesting a wider lead over the coming months.  Trial users were not part of the comparison.

The results aren’t entirely surprising.  Back in February, the Wall Street Journal noted that Apple’s US-based subscriber growth rate was 5% in the U.S., compared to Spotify’s 2%.  Using that data, the Journal predicted that Apple Music was ‘on the verge’ of surpassing Spotify.

Better user engagement on Apple Music.