Tag: advertising

  • Google predicts ads in odd spots like thermostats

    WSJ.com Digits write about Google’s prediction of ads on your smart devices Google made the statement to help justify why it shouldn’t disclose revenue generated from mobile devices, a figure the SEC had requested and that companies like Facebook and Twitter both disclose. Google argued that it doesn’t make sense to break out mobile revenue…

  • Google’s ad-driven web

    Marco Arment writes about the future of MetaFilter. A depressing look at the ad-funded web today, and what it’s like to depend completely on Google for your business. Google owns the ad-driven web: their search brings all of your pageviews, and their ads bring all of your income. You’re just along for the ride, hoping…

  • LeBron James bashes sponsor Samsung

    Business Insider reports on how LeBron James reacted to his Samsung’ meltdown. His tweet: My phone just erased everything it had in it and rebooted. One of the sickest feelings I’ve ever had in my life!!! Upon realising that he just bashed his sponsor, he deletes his tweet. Another PR disaster for Samsung, but at…

  • Mozilla plans to sell ads in Firefox

    John Gruber comments on Mozilla’s plan to sell ads in Firefox. Now go to Mozilla’s own weblog, where they announced this with the headline “Publisher Transformation with Users at the Center”. What a pile of obtuse horseshit. If you want to sell ads, sell ads. Own it. Don’t try to coat it with a layer…

  • About that Apple holiday ad

    Ken Segall writes about Apple’s holiday advertisement. Most of these people mistake their personal opinion, instinct, values and/or taste for actual marketing talent. There are tens of millions of people who will stop in their tracks at this commercial and wipe a tear from their eye. As a result, they will feel slightly more attached…

  • Twitter shows ads based on your browsing history

    Mashable reports that Twitter will now. The program, called tailored audiences, rolled out in a smaller scale in July. Using tailored audiences, advertisers can target users who have either visited their website or “shown an interest” in your brand’s category on and outside of Twitter. For advertisers, that means it’s now possible to identify people…

  • Samsung viral ad fumbles when Franz Beckenbauer tweets from iPhone

    Apple Insider reports that Samsung’s #Galaxy11 viral campaign fumbles when Franz Beckenbauer tweets from iPhone. The football legend was the manager of Samsung’s Galaxy 11 dream team. It is not the first time that celebrities who endorse Samsung actually use an iPhone. John Legere: Sending promotional tweets about other products from Apple’s iOS devices seems…