WeChat's dominance
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3 min read
John Gruber: It’s no coincidence at all that WeChat is the only “everything app” anyone can cite, and it comes from China, an authoritarian regime. In practice, the concept really only makes sense there. It doesn’t benefit users that WeChat dominates all aspects of digital life — it benefits the authoritarian Chinese Communist Party. (And investors in…
TechNode wrote about why WeChat blocks competitors, while Facebook doesn’t. Chinese and Western companies tend to have a dramatically different approach to expansion. In a few words: Western companies build products, while Chinese companies build ecosystems. Nowhere is this trend more obvious than in the investment pattern of Chinese and Western companies. Chinese companies tend…
Masha Borak wrote on TechNode about China’s mobile payment platforms transforming online marketing. “The most basic type of interaction is to invite customers to follow the brand’s official WeChat account to get notifications for their order,” Graziani told TechNode. Another is to automatically enroll customers in a group purchase, he added. Users share their purchase…
TechCrunch reported on Google launching its first WeChat mini program as its China experiments continue. WeChat has become the key distribution channel in China and that’s why Google is embracing it with its first mini program — 猜画小歌, a game that roughly translates to ‘Guess My Sketch.’ There’s no English announcement but the details can…
WeChat launches new JD shopping function
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1 min read
TechNode reported that WeChat launched new shopping function for shopping on JD.com with just a few clicks. WeChat has launched a new shopping function that lets people shop on JD.com with just a few taps. Now simply by entering consumer product related keywords into the search box at the top of the WeChat homepage or…
WeChat has announced a partnership to allow users to share personalised sticker from Japan-based MotionPortrait’s sticker-making app StickerMe. StickerMe users are able to custom stickers from a selfie. Through this partnership, WeChat users can share their personalised stickers from the StickerMe app directly to their WeChat conversations and Moments. As part of the launch of…
The Next Web reports that WeChat is going international in a different way to WhatsApp. M-commerce isn’t a new idea for other chat apps too — Japanese messaging service Line has, for example, dabbled in selling items via its app. Just yesterday, it announced it was going to hold a flash sale for users in…
Steve Tappin writes on his LinkedIn blog about Tencent’s charge to overtake Facebook. Tencent has 818 million active users on its chat client QQ and 236 million active users on its messaging app WeChat. The surge in popularity of WeChat is not surprising. It has many features and it encourages social connection. WeChat has neatly…
The Next Web reports that the first 5 games for Tencent’s WeChat messaging app has 570 million downloads since August. Compare it with LINE to better understand what a feat this is. LINE boasts of more than 30 games but only managed to cross the 200 million game download mark in September. Earlier, Chinese phone…