Mashable reports on BlackBerry’s $4.4 billion net loss in this quarter.
BlackBerry’s revenue in the third quarter fell by more than 50% from the same period a year earlier. The company’s net loss for the quarter topped $4 billion due to restructuring costs and unsold devices. Yes, billion with a “b.” And it barely sold more than 1 million BB10 devices, proving once more that its make-or-break smartphone product line is broken.
BlackBerry has decided to fight smaller battles by focussing on markets where they are strong in, such as in Indonesia. I know many Indonesians who love their BlackBerry devices but if the company does no prove to be an attractive alternative to the iPhones or Android devices, it will be a futile move.