Kyle Wiens wrote about why the iFixit app was pulled from the App Store.
Not too long ago, we tore down the Apple TV and Siri Remote. The developer unit we disassembled was sent to us by Apple. Evidently, they didn’t intend for us to take it apart. But we’re a teardown and repair company; teardowns are in our DNA—and nothing makes us happier than figuring out what makes these gadgets tick. We weighed the risks, blithely tossed those risks over our shoulder, and tore down the Apple TV anyway.
The device was provided to developers for them to create apps, not to tear it down show it to the public weeks before the product is launched. They probably should read the non-disclosure agreement again.
People who are whining about Apple pulling the app as a punishment for the violation of a device NDA have comprehension problems. The developer account was banned for violating the NDA, and since the app is tied to that account, it was subsequently removed from the App Store. So put down those pitchforks and stop yelling about unfair punishment and censorship.
It is disappointing to see iFixit behave so recklessly and, instead of realising their mistake, they continue to thump their chests in defiance.