Two Tech Geeks

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  • 74% of Facebook users say they did not know about the platform’s list of their interests

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    1 min read

    Pew Research Center reported about Facebook algorithms and personal data. Facebook makes it relatively easy for users to find out how the site’s algorithm has categorized their interests via a “Your ad preferences” page. Overall, however, 74% of Facebook users say they did not know that this list of their traits and interests existed until…

  • Seth Godin on Ad blocking

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    1 min read

    Seth Godin wrote about ad blocking. This reinforces the fundamental building blocks of growth today: The best marketing isn’t advertising, it’s a well-designed and remarkable product. The best way to contact your users is by earning the privilege to contact them, over time. Making products for your customers is far more efficient than finding customers…

  • CNET blocks content from people who block ads

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    1 min read

    Dave Mark wrote on The Loop about CNET blocking content from readers using ad-blockers. One more reason not to visit CNET. Secondly, that they would make such a move speaks a lot about the amount of traffic that iOS brings to their site.

  • Solitaire for Windows 10 is a fremium game

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    1 min read

    Time reported on [the ridiculous hidden inside Windows 10 TIME](http://time.com/3977862/windows-10-solitaire/). The newly released Windows 10 features the Solitaire Collection, which includes several variants of the classic card game. However, unlike the version of the game you played at your grandma’s house in the ‘90s, Windows 10 Solitaire comes packed with advertisements. To get rid of…

  • Samsung TVs start inserting ads into your movies

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    1 min read

    Gigaom reported on Samsung TVs inserting ads into third party content. Thought you could watch that video on your local hard drive without ads? Think again: A number of owners of Samsung’s smart TVs are reporting this week that their TV sets started to interrupt their movie viewing with Pepsi ads, which seem to be…

  • Twitter’s plans autoplay video ads

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    1 min read

    Advertising Age reported on Twitter’s plans to add autoplaying video ads. Twitter is mulling the possibility of making promoted videos automatically play 6-second previews when they pop up in people’s feeds, according to people briefed on the company’s plans. If the autoplay previews were to catch someone’s eye, that person could click to watch the…

  • Google’s Doubleclick ad servers exposed millions to malware

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    1 min read

    The Verge reported on Google’s Doubleclick serving malware. The first impressions came in late August, and by now millions of computers have likely been exposed to Zemot, although only those with outdated antivirus protection were actually infected. That means that millions of computers are on outdated antivirus. And using an ad-blocker proves to be more…

  • Samsung admits weak demand for its phones is damaging profits

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    1 min read

    Engadget reports on Samsung’s quarterly earnings. Samsung’s marketing budget has always been vast, but in the last quarter it was far larger than even the manufacturer itself would have liked. The company admits that it’s been forced to spend extra money on promotions for older and lower-end devices that have been filling up its warehouses…

  • Samsung ‘Wall Huggers’ ad

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    1 min read

    9to5Mac reports on Samsung’s new ad. Someone needs to show Samsung’s advertising team what a portable charger is.

  • Relevance of Google Search and advertising

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    2 min read

    Let’s take a look at a specific part from this excellent article published by AppleInsider back in April. It wasn’t a fluke that the Moto X flopped. Google has only ever flopped in its hardware experiments. But make no mistake: Google desperately needs a hardware business, and it knows it needs a hardware business. That’s…